Selling in San Francisco
Sell with a plan, not a guess.
Pricing, prep and timing shape how a sale goes. I'll walk you through the numbers, what's worth fixing and what isn't, so every decision is made with the full picture.
Start here.
Free resources for San Francisco sellers.

Free guide
The SF Seller's Guide
Prep that moves the needle vs. money you'll never see again, and how pricing really works in this market.
Get the guide
Education
Selling a TIC
The full TIC guide covers the selling side: how buyers finance a TIC and what they'll ask about your agreement.
Read the TIC guide
Monthly
The SF Insider
Market context without the panic, so you can plan your timing with real information.
Read the newsletterHow we'd work together
Three steps, no pressure.
1
Discovery call · 20 min
Your goals, your timing, and whether we're the right fit. A first conversation, not a commitment.
Book the discovery call2
Consult · 60 min
We go through your home, your goals and your timeline, and map out pricing, prep and the plan. You'll get a short questionnaire after you book.
Book a consult3
Prep and listing
Prep priorities, presentation and launch, with clear numbers and regular updates through closing.